Wisconsin 2023-2024 Regular Session

Wisconsin Assembly Bill AB417

Introduced
9/19/23  
Refer
9/19/23  

Caption

Automatic renewals of consumer contracts and providing a penalty. (FE)

Impact

The bill's implementation affects state laws concerning consumer rights significantly, particularly around subscription services and automatic renewals. It introduces new requirements for businesses that offer renewal contracts which include offering consumers easily accessible methods for cancellation and providing clear notifications before any automatic renewals take effect. This legislative change is designed to protect consumers from unintentional renewals and hidden fees, improving overall transparency in consumer transactions.

Summary

Assembly Bill 417 aims to enhance consumer protection by regulating automatic renewals of consumer contracts. The bill requires clear and conspicuous disclosures regarding renewal terms, including the price after a trial period and cancellation policies. It emphasizes the importance of obtaining affirmative consent from consumers before charging them for renewal offers, aiming to prevent deceptive practices in subscription services. By mandating that any subscription must be clearly explained, it seeks to empower consumers to make informed decisions.

Contention

While the bill has garnered support among consumer advocates for strengthening consumer rights, some industry representatives view it as burdensome. Critics argue that the additional requirements could hinder business operations, particularly for small enterprises that may lack the resources to comply. The balance between robust consumer protection and business flexibility remains a point of contention in discussions around this bill.

Companion Bills

No companion bills found.

Previously Filed As

WI HB107

Consumer Protection - Automatic Renewals

WI SB49

Consumer Protection - Automatic Renewals

WI HB2951

automatic subscription renewals; contracts; requirements

WI HB987

Automatic renewals and continuous service offers; require certain protection for consumers regarding.

WI HB1851

Contracts; Oklahoma Fair Renewal Act; automatic renewal contracts; notice; cancellation; effective date.

WI HB1851

Contracts; Oklahoma Fair Renewal Act; automatic renewal contracts; notice; cancellation; effective date.

WI SB2498

Subscription services; enact notice and acknowledgment protections for consumers regarding automatic renewals.

WI SB2392

Subscription services; enact notice and acknowledgment protections for consumers regarding automatic renewals.

WI HB3512

Creates provisions relating to automatic renewal or continuous service offers for consumers and cancellation mechanisms

WI SB493

Consumer protection; automatic renewal or continuous service offers, disclosure and cancellation.

Similar Bills

No similar bills found.