Rhode Island 2026 Regular Session

Rhode Island Senate Bill S2428

Introduced
2/6/26  

Caption

RELATING TO COMMERCIAL LAW -- GENERAL REGULATORY PROVISIONS --, DECEPTIVE TRADE PRACTICES

Impact

If enacted, S2428 would amend existing laws under the chapter on Deceptive Trade Practices in Rhode Island. This change would make dynamic and surveillance pricing unfair or deceptive acts, which could lead to civil actions by consumers who believe they have been harmed by such practices. Consumers would be empowered to seek damages through private civil actions and the Attorney General would have the capability to enforce the new regulations, seeking injunctive relief and penalties against violators. The intention behind S2428 is to promote fair pricing mechanisms and increase transparency in commercial dealings.

Summary

Bill S2428, introduced in the Rhode Island General Assembly, seeks to prohibit dynamic and surveillance pricing practices in the sale of goods or services to consumers. Dynamic pricing refers to the adjustment of prices in real-time based on various factors like consumer demand and market conditions, while surveillance pricing is a model that adjusts prices based on personal data collected about consumers. This legislation aims to protect consumers from unfair pricing strategies that could exploit personal data and encourage discriminatory pricing, especially in a marketplace where individualized pricing strategies are becoming more prevalent.

Contention

Debate around S2428 is likely to arise from differing views on its impact on market practices and business operations. Proponents of the bill argue that it is necessary to safeguard consumer rights and prevent unfair treatment in the pricing process as reliance on advanced algorithms and consumer data collection grows. However, critics may voice concerns regarding how such prohibitions could hinder legitimate business practices, including personalized marketing and pricing strategies that benefit consumers through competitive pricing. The bill reflects a growing trend towards consumer data protection and an awareness of the implications of technology on purchasing behaviors.

Companion Bills

No companion bills found.

Previously Filed As

RI S0017

Provide that advertising goods that don't include a price referencing all mandatory fees and charges shall be a deceptive trade practice.

RI H5247

Provides that advertising goods that don't include a price referencing all mandatory fees and charges shall be a deceptive trade practice.

RI H6393

Limits the facility's ability to charge rent and fees for a maximum of seven (7) days or until removal of the personal property from the room, whichever occurs first. A violation would constitute a deceptive trade practice.

RI H5042

Repeals the provisions of the general laws allowing deferred deposit providers, also known as "payday lenders."

RI S0071

Provides protection and prevents the unethical, improper conduct and the collection of fees, by anyone advising or assisting a veteran filing a claim for disability benefits with the Department of Veterans Affairs, except as authorized by federal law.

RI S0229

Repeals the provisions of the general laws allowing deferred deposit providers, also known as "payday lenders."

RI H5043

Provides protection from and prevent the unethical, improper conduct and the collection of fees by, anyone advising or assisting a veteran filing a claim for disability benefits with the Department of Veterans Affairs except as authorized by federal law.

RI S0816

Creates the deceptive and fraudulent synthetic media in election communications chapter to regulate the use of synthetic media in elections.

RI H5872

Creates the deceptive and fraudulent synthetic media in election communications chapter to regulate the use of synthetic media in elections.

RI H5556

Includes licensed school psychologists under the provisions of the general laws governing the regulations of psychologists and expands the licensing of school psychologists for independent practice.

Similar Bills

No similar bills found.