New York Assembly Bill A08071

New York 2025-2026 Regular Session

• Introduced: 4/24/25
• Refer: 4/24/25
• Refer: 1/7/26

Caption

Implements a moratorium on the installation of new digital billboards; directs the commissioner of transportation to conduct a study on the impact of digital billboards on motor vehicle accidents.

Summary

This bill would amend the General Business Law to place a moratorium on the installation of new digital billboards in New York unless they comply with rules and regulations to be issued by the Commissioner of Transportation. In effect, it pauses new installations while the state evaluates whether digital billboards should be subject to additional safety standards. The bill also requires the Commissioner of Transportation to study the impact of digital billboards on the frequency and severity of motor vehicle accidents, including crashes involving severe bodily injury or death near such billboards. Within one year, the commissioner must submit a report of findings, conclusions, and recommendations to the Governor, Senate Temporary President, and Assembly Speaker, and then promulgate rules and regulations governing the installation and use of digital billboards based on the study.

Impact

The bill would add new restrictions to Section 397-b of the General Business Law by prohibiting new digital billboard installations unless they meet future transportation department rules. It also gives the Department of Transportation a new research and rulemaking role over digital billboard placement and use, potentially affecting billboard operators, advertisers, local permitting practices, and roadside property owners. The measure does not ban existing digital billboards outright, but it could lead to statewide standards or tighter limits depending on the study’s findings.

Sentiment

Based on the bill text and the absence of recorded committee debate or votes, the overall tone appears precautionary and safety-focused rather than punitive. The proposal is framed as a temporary moratorium tied to a study, suggesting an intent to gather evidence before making permanent policy changes. No formal support or opposition is documented in the provided materials, but the structure of the bill indicates concern about distracted driving and roadway safety.

Contention

The main point of contention is likely whether digital billboards contribute to driver distraction and increase crash risk, especially serious injuries and fatalities near billboard locations. Supporters would likely emphasize public safety, while opponents may argue that the moratorium is overly restrictive, could burden the outdoor advertising industry, and may limit economic activity or speech-related uses of signage. Another possible issue is whether the Department of Transportation should have broad authority to regulate billboard installation and use based on a study that has not yet been completed.