Creates the "I love NY outdoors" program; such program shall require the commissioner of economic development to develop a marketing strategy that would promote New York as a premiere destination for hunting and fishing; appropriates $2,500,000 therefor.
Summary
Bill A05162 proposes the establishment of the "I love NY outdoors" program, which aims to promote New York as a premier destination for hunting and fishing. The program will be developed by the commissioner of economic development in collaboration with the commissioner of the department of environmental conservation. It includes creating marketing strategies, outdoor vacation itineraries, and brochures that highlight the various species of fish and game available in the state. The bill also allows for contracting with independent companies to assist in developing these itineraries and packages.
Impact
If enacted, this bill will amend the economic development law by adding a new article dedicated to the "I love NY outdoors" program. It will allocate $2,500,000 from the state treasury to fund the program's initiatives, which may enhance tourism related to outdoor activities in New York. This could lead to increased economic activity in the tourism sector, particularly in regions known for hunting and fishing, and may result in changes to how the state markets its outdoor recreational opportunities.
Sentiment
The sentiment surrounding Bill A05162 appears to be generally positive, as it seeks to boost tourism and promote outdoor activities in New York. However, without available voting history or committee discussions, it is difficult to gauge any significant opposition or concerns raised by legislators or stakeholders.
Contention
Notable points of contention may arise regarding the allocation of funds, particularly the $2,500,000 appropriation, and whether this investment will yield a sufficient return in terms of increased tourism. Additionally, there may be differing opinions on prioritizing hunting and fishing in the state's marketing efforts, with some advocating for a broader approach to outdoor recreation.
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