Mandates that any article of merchandise advertised, and not available throughout advertised period, must be supplied at advertised price by seller within sixty days from the date the purchaser of such article is notified of its availability; specifies terms of raincheck and limited exceptions.
Summary
Bill A03881 amends the general business law to require retailers to disclose their raincheck policies for advertised merchandise that is not available during the advertised period. It mandates that retailers who issue rainchecks must clearly post their policies in visible locations, on their websites, and in advertisements. The bill outlines the necessary information that must be included in both the posted policy and the raincheck itself, such as the retailer's contact information and the terms of redemption.
Impact
The bill will impact state laws by establishing clear requirements for how retailers must handle rainchecks, thereby enhancing consumer protection. Retailers will be legally obligated to honor rainchecks for a period of sixty days, and failure to comply can result in civil penalties. This legislation aims to ensure that consumers are not misled by advertisements and can expect to purchase items at the advertised price even if they are initially unavailable.
Sentiment
The general sentiment around Bill A03881 appears to be supportive among consumer advocacy groups, as it aims to protect consumers from misleading advertising practices. However, there may be concerns from retailers about the potential administrative burden and compliance costs associated with the new requirements.
Contention
Notable points of contention may arise from retailers who argue that the requirements could be overly burdensome and may not account for supply chain issues that prevent them from fulfilling rainchecks. Additionally, there may be differing opinions on the adequacy of the penalties for non-compliance and whether they are sufficient to deter violations.
Same As
Mandates that any article of merchandise advertised, and not available throughout advertised period, must be supplied at advertised price by seller within sixty days from the date the purchaser of such article is notified of its availability; specifies terms of raincheck and limited exceptions.
Mandates that any article of merchandise advertised, and not available throughout advertised period, must be supplied at advertised price by seller within sixty days from the date the purchaser of such article is notified of its availability; specifies terms of raincheck and limited exceptions.
Prohibiting video streaming services from transmitting commercial advertisements with the audio louder than that of the main video streaming content in which such advertisement is placed.