New Jersey 2024-2025 Regular Session

New Jersey Senate Bill S3091

Introduced
4/11/24  
Refer
4/11/24  
Report Pass
6/9/25  
Engrossed
12/22/25  
Enrolled
12/22/25  
Chaptered
1/7/26  

Caption

Requires New Jersey Maternal and Infant Health Innovation Authority to establish public awareness campaign on benefits of doula and midwife services.

Impact

If enacted, S3091 will require the state to develop comprehensive educational materials that highlight the roles and culturally competent nature of doula and midwife services. It mandates dissemination of this information across various platforms and to a diverse audience, including local health agencies, clinics, and community-based organizations. By doing so, it targets both education and accessibility, aiming to improve the overall understanding among pregnant individuals regarding the benefits associated with these services, particularly in terms of health outcomes.

Summary

S3091, sponsored by Senator M. Teresa Ruiz and Senator Angela V. McKnight, aims to enhance maternal and infant health outcomes in New Jersey by establishing a public awareness campaign on the benefits of doula and midwife services. This campaign will be led by the New Jersey Maternal and Infant Health Innovation Authority in collaboration with the Department of Health and the Department of Human Services, depending on the availability of funds. The bill articulates a clear focus on promoting person-centered support during pregnancy, birthing, and postpartum periods through the services of doulas and midwives.

Sentiment

The sentiment around S3091 appears to be positive, especially among advocates for maternal health and reproductive services. Proponents of the bill view it as a pragmatic approach to enhance awareness and utilization of doulas and midwife services, which have shown evidence-based benefits in improving maternal and infant health. However, there may be concerns about funding and implementation, as the campaign's efficacy relies on appropriate financial resources from the state.

Contention

While the bill generally enjoys support, there may be points of contention regarding the potential equitable distribution of resources and whether the public awareness campaign reaches all demographic groups effectively. Critics could argue that without proper oversight, the campaign might not adequately address the specific needs of diverse populations in New Jersey, potentially limiting the efficacy of the services promoted.

Companion Bills

NJ A4222

Same As Requires New Jersey Maternal and Infant Health Innovation Authority to establish public awareness campaign on benefits of doula and midwife services.

NJ A4944

Same As Requires DHS to conduct public awareness campaign on benefits of doula and midwife services, and educate women on NJ FamilyCare coverage of these services.

Previously Filed As

NJ S1066

Requires Commissioner of Health to establish maternity care public awareness campaign.

NJ A966

Requires Commissioner of Health to establish maternity care public awareness campaign.

NJ S2185

Establishes New Jersey Innovation Authority.

NJ A2476

"New Jersey Motorcycle Awareness and Safety Act"; requires DOT to develop public awareness campaign for motorcycle day.

NJ A3138

Establishes "Count the Kicks" public awareness campaign.

NJ A2226

Establishes multiple sclerosis public awareness campaign.

NJ S3902

Establishes multiple sclerosis public awareness campaign.

NJ A2254

Establishes New Jersey Food Security Coordination and Response Program.

NJ A4844

Establishes "Targeted Midwifery Workforce Development Act"; appropriates $12 million.

NJ S964

Expanded Acc. to Doulas and Midwives/BC Lic

Similar Bills

No similar bills found.